music/mgmt

Digital Marketing and Radio

Halogen Entertainment offers strategic, innovative marketing across all platforms to spread awareness and create engagement for tours, new music, and special projects. Using the latest technology and marketing tools, our team works to build creative strategies that help artists reach their full potential. Our goal is to build a solid fanbase while setting growth goals through:

• Social media

• Influencer marketing

• Direct-to-fan marketing

• Content creation

• Streaming promotion

• Playlist pitching

• Trend spotting

We provide full-service solutions for your music and video content.

Publicity

We believe in the power of a strong PR campaign. Media is one of the best ways to spread brand awareness by attracting and maintaining public interest and support. Publicity works hand-in-hand with marketing strategies to establish and amplify the artist’s brand and increase public impressions through the media. We work closely with top press outlets, key bloggers, and influencers to build the artist’s brand and devise ways to maximize the artists longevity.

Brand and Sponsorships

Our team believes that, through creative and organic strategies, we can utilize the power of entertainment combined with the reach of brands to create innovative marketing and publicity opportunities that previously did not exist for the artist. We work closely with major brands, advertisers, retailers, and product developers to create authentic relationships and opportunities to further an artist’s reach, build partnerships with artists, and generate more revenue than ever before. We have created brand partnerships with many brands including General Mills, Nabisco, Burger King, Claire’s, HEB Grocery stores, Coke, and Chrysler/Jeep.